Booked revenue
$6,507
Closed-won value in all time
Performance snapshot
Booked work, pipeline value, and response speed for all time.
Results
Open full reportsMRR added
$542/mo
Recurring wins normalized monthly
Win rate
50.0%
8 of 16 decided; 32 undecided
Pipeline value
$10,869
Latest quotes on active opportunities
Avg won value
$813
Total contract value across wins
Speed to lead
12.0m
Median time to first activity
Avg time-to-close
9.0d
From lead created to won
Campaign performance
First-touch lead conversion and booked value.
5 campaigns
| Campaign | Leads | Quoted | Closed | Booked |
|---|---|---|---|---|
| Website-Quote Active | 9 | 7 | 3 | $1,908 |
| Google-Termites Active | 10 | 7 | 4 | $1,758 |
| Meta-Monsoon Active | 10 | 6 | 4 | $1,608 |
| Door-Hangers Active | 10 | 6 | 3 | $654 |
| Neighbor-Referral Active | 9 | 6 | 2 | $579 |
Geography
Lead and revenue concentration by city and ZIP.
5 markets
| Market | Leads | Won | Booked |
|---|---|---|---|
|
Phoenix
85016 |
10 | 2 | $1,758 |
|
Scottsdale
85250 |
10 | 2 | $1,608 |
|
Mesa
85201 |
10 | 1 | $654 |
|
Glendale
85301 |
9 | 2 | $1,908 |
|
Tempe
85281 |
9 | 1 | $579 |