By salesperson
Closed leads are attributed to the person who closed them, with assignment used for older records. Speed to lead is the median time from assignment to the first recorded contact.
| Salesperson | Won | Lost | Total closed | Conversion | Won value | Median speed to lead | Median time to close |
|---|---|---|---|---|---|---|---|
|
M
Maya Chen |
— | — | — | — | Not measured | Not measured | |
|
L
Luis Ortega |
8 | — | 8 | 100% | $6,507 | 10.0 min | 9.0 d |
|
J
Jordan Brooks |
— | 8 | 8 | 0% | — | 10.0 min | Not measured |
| Team total | 8 | 8 | 16 | 50% | $6,507 | 10.0 min | 9.0 d |
Speed to lead vs. win rate
Closed leads bucketed by time from assignment to first contact. Bar length is volume; the percentage is the win rate within that bucket.
Ad performance
Compare the spend you record with leads captured from Google Ads and Meta click attribution.
Paid lead outcomes
Leads are counted when captured, quoted leads when quoted, and won jobs when closed during this reporting window.
| Platform | Spend | Leads | Quoted leads | Won jobs | Cost / lead | Cost / won job | Won value | ROAS |
|---|---|---|---|---|---|---|---|---|
| All paid ads | $0 | $0 | $0 | $0 | 0.00x |
Campaign performance
See which campaigns create visits, leads, quotes, and won jobs during the selected reporting window.
Performance trend
Compare campaign results across the selected period.
Campaign summary
First-touch results for every campaign during the Campaign Performance date range.
| Campaign | Clicks | Site Traffic | Leads | Quotes | Won jobs |
|---|---|---|---|---|---|
| All campaigns | 26 | 46 | 8 | 4 | 1 |
| GOOGLE-TERMITES | 3 | 4 | 1 | 0 | 0 |
| META-MONSOON | 6 | 10 | 2 | 1 | 0 |
| DOOR-HANGERS | 11 | 18 | 3 | 2 | 1 |
| NEIGHBOR-REFERRAL | 6 | 14 | 2 | 1 | 0 |
| WEBSITE-QUOTE | 0 | 0 | 0 | 0 | 0 |